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The UX Perspective
Our Learnings, Thoughts and Insights


"The Planning Fallacy" in UX Research and Design Projects
The planning fallacy refers to our tendency to underestimate the time, effort, and resources required to complete a task. Overview In our case, we frequently observe a tendency to underestimate project timelines in UX research and design. This phenomenon, known as the planning fallacy, is a common challenge across various project domains, including software development. Such underestimations can lead to project delays and negatively impact design delivery schedules. This is
Sep 7, 20244 min read


First Click Testing in UX can Pave the Way to Product Success?
First Click Testing is a usability testing method that focuses on the very first action users take when presented with a user interface or website. In the world of User Experience (UX) design, where every click, tap, or swipe can make or break a user's experience, getting it right from the very first interaction is crucial for the product. When we engage with product testers, we emphasize the specific task at hand and encourage them to perform the specified actions. First-cli
Mar 13, 20244 min read


Implementing Color Theory in Product Design: A Guide to User-Centric Color Choices
Color is a powerful tool in a product designer's arsenal. It can evoke different emotions, guide user attention, reduce cognitive load, and establish a brand identity. But using color arbitrarily or indiscriminately or randomly using can lead to a confusing, unpleasant user experience. Here's how to wisely implement color theory in product design for maximum impact: Understanding the Color Wheel The color wheel is your roadmap to harmonious color combinations. It visually lay
Mar 13, 20243 min read
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